Archive for Organization/Tracking/SEO & Navigation

How To Use The All In One SEO Plugin For WordPress

How To Use The All In One SEO Plugin For WordPress

 

How To Use The All In One SEO Plugin For WordPress

In this specific video, you’re going to learn how to install and use the All-In-One SEO plugin. This specific plugin will help you improve your WordPress sites’ search engine friendliness. This way when Google and other search engines come to your website, they will know what your site is all about.

Now at this point I’m going to login to my WordPress Dashboard, as you can see here, and simply go under Plugins and click on Add New. Now there’s a lot of debate between people, whether you should go with the All-In-One SEO Pack or the headspace plugin. These are two very powerful plugins that – I would recommend both, but it’s really up to you, and you can use either/or.

Learn How To Use The All In One SEO Plugin For WordPressNow in this case, I am going to be talking about the All-In-One SEO Pack. Type that in, click Search Plugins, and there we go. So this is the plugin that we’re going to be installing, click Install Now, and click Okay. Let’s go through the process of installing it. Enter your FTP user name & password; click Proceed; click on Activate Plugin, and there we go.

Now it says “All-In-One SEO Pack must be configured, so go to the Admin Page.” So if we click on this link, we can see the section where we can begin to edit the site. Now if you ever want to come back to this, it’ll be under the Settings, and All-In-One SEO. Okay so simply enter your home title, and your home description, your home keywords, and so forth.

The best way that I would optimize the site would be simply to know exactly what keywords you’re trying to rank on. So you need to know your primary keyword. Make sure your primary keyword is in your title, and in your home description, and in your home keywords.

So let’s say for example that my WordPress site is about how to groom your German shepherd. So “German Shepherd” “German Shepherd grooming” “tips and advice” – so let’s say for example, this is our keyword here. You want to make sure that it’s in your title, it’s in your description, “This Site is All About Helping You Learn How to Groom Your German Shepard.”

And it doesn’t necessarily have to be in the exact same order, and there you go “German Shepherd” “German Shepherd grooming tips” “grooming your German Shepherd” – obviously I would assume by now that you know which keywords that you want to rank on, and you just enter them here.

I’m going to leave these as they are. And this basically tells WordPress that whenever a search engine comes to your post or your page, whatever your post title, it’s going to appear; and whatever your post and page title will appear. Category title, archive title, tag title, search title, description format, 404 title, format, page format, and so forth.

Now you can also set it in such a way that, if you check this for example – this basically allows you to enable SEO for custom post types. And these are the custom post types, and that basically means that if I have this checked, and I create a post or page, I can actually customize this information up here. Otherwise if I don’t’, then it’s going to be fairly general. You can enter your Google+ profile here, your Google analytics ID here, if you’re not using a Google analytics plugin you can use Categories for your Meta Keywords if you want to do that. That way it’s going to take your category keywords and place them in your Meta Keywords, and it just gives you many, many different options, as you can see here.

I’m going to click on Update Options, and that’s it! So All-In-One SEO Plugin is very, very easy to use, and if you want to actually customize it for a post or page, make sure that that specific checkbox here “SEO for Custom Types” is checked. This way if you go into a page or a post, let’s say I’ll add a new page, you’ll notice that at the very bottom here it says “All-In-One SEO Pack” this enables me to customize this specific page. So I can customize the title, the description, the keywords, and so forth.

This way if, let’s say for example Google comes to this specific page, then they can find information about this specific page. And that’s it, that’s how to use the All-In-One SEO Pack, and from that point on, if you customize every one of these posts or pages, it’s going to actually help you better in terms of ranking.

Learn How To Use The All In One SEO Plugin For WordPress

How To Embed Google Analytics In WordPress Websites

How To Embed Google Analytics In WordPress Websites

 

How To Embed Google Analytics In WordPress Websites

In this specific video I’m going g to show you how to embed Google Analytics into your WordPress site. This is necessary especially if you want to track your statistics, see where visitors are coming from so that you can improve your site.

Learn How To Embed Google Analytics In WordPress WebsitesYou’re going to need two things. You’re going to need to have a Google Analytics account, and then you’re going to need to login to your WordPress Dashboard. Okay so I’m at my WordPress Dashboard, now before I do anything I need to create a Google Analytics account if I don’t have one already. Now if you don’t have one, simply go to Google.com and type in Google Analytics. Now if you have a gmail account or a Google account, or a Google+ account, it’s the same thing. So you can simply sign in to your Google account.

Now I like Google Analytics simply because they provide you with a ton of statistics, and you want to make sure that you know who’s coming to your website, where are they coming from, what country are they coming from, and what’s working and what’s not, so that you can improve your marketing.

I’m going to go ahead and login. Now when you first login, you’re going to see your websites on the left side; your visits; your average session time; and the balance rate. In order to add a brand new account, simply click on Admin, and at the very top you’re going to see, right under the Accounts tab, New Account. So click on this link and you’ll be forwarded to this page where you can enter your information, your website name, your website URL, and so forth. So I’m going to go ahead and enter this information, and make sure that you follow the examples here, the http://www.yourdomain.com (and it has to be exactly the same domain for this to work), click on Industry Category. Enter your time zone, and setup your account.

And normally by default, these are both checked; I’m going to leave them checked. Click on Get Tracking ID, accept Google’s terms and service, and there we go! So this is our tracking i.d., and this is what we need. Now they’re going to give you a code at the bottom here. You do not necessarily need this unless you’re installing this on a non-WordPress site, because I’m going to show you how to do it the easy way. So make sure that you highlight this, copy this because we’re going to need it later on.

Now before I move on to the WordPress Dashboard, the cool thing about this is you can also track social settings. For example if you have a YouTube account for your specific website, then you can actually enter this URL here, and it probably would be wise to do this. With that said, let’s move on back to our WordPress Dashboard here, go under Plugins, and click on Add New. Okay so at this point simply type in Google Analytics, click on Search Plugins, and you can choose any Google Analytics WordPress plugin that you want. Our whole goal here is simply to insert it so that Google Analytics can begin to track our sites.

Now in this example I’m going to be using a plugin called the Super Simple Google Analytics. So if you want to you can simply enter this into the search area at the very top, click on Install Now, click Okay. Proceed by entering your FTP user name & password, click Activate, and there we go. If we go under Settings and click on Google Analytics, this is where we can enter our information. Now this is basically where you’re going to enter your information, if I go back here, all I need is this here. Simply copy this here, and remember there is a “1” at the very end, and we just enter that here.

Now these two boxes enable you to track additional data. If you want to track administrator hits, which means if I go and visit the site, it’s going to track that as well. In this case I don’t necessarily want to do that, all I want to know is if somebody else has come to my website. So I’m going to leave these two unchecked. This relates to AdSense data, I’m not doing AdSense so I don’t need to do this, click Save Changes, and there we go.

Nothing fancy, if you want to track your statistics you’re going to need to go back to your Google Analytics page over here, find the account, and you’re going to view the statistics. You won’t actually see the statistics on the WordPress site. That’s it!

Learn How To Embed Google Analytics In WordPress Websites

How To Create SEO Friendly XML Sitemaps In WordPress

How To Create SEO Friendly XML Sitemaps In WordPress

 

How To Create SEO Friendly XML Sitemaps In WordPress

In this specific video, you’re going to learn how to install and use the All-In-One SEO plugin. This specific plugin will help you improve your WordPress sites’ search engine friendliness. This way when Google and other search engines come to your website, they will know what your site is all about.

Learn How To Create SEO Friendly XML Sitemaps In WordPressNow at this point I’m going to login to my WordPress Dashboard, as you can see here, and simply go under Plugins and click on Add New. Now there’s a lot of debate between people, whether you should go with the All-In-One SEO Pack or the headspace plugin. These are two very powerful plugins that – I would recommend both, but it’s really up to you, and you can use either/or.

Now in this case, I am going to be talking about the All-In-One SEO Pack. Type that in, click Search Plugins, and there we go. So this is the plugin that we’re going to be installing, click Install Now, and click Okay. Let’s go through the process of installing it. Enter your FTP user name & password; click Proceed; click on Activate Plugin, and there we go.

Now it says “All-In-One SEO Pack must be configured, so go to the Admin Page.” So if we click on this link, we can see the section where we can begin to edit the site. Now if you ever want to come back to this, it’ll be under the Settings, and All-In-One SEO. Okay so simply enter your home title, and your home description, your home keywords, and so forth.

The best way that I would optimize the site would be simply to know exactly what keywords you’re trying to rank on. So you need to know your primary keyword. Make sure your primary keyword is in your title, and in your home description, and in your home keywords.

So let’s say for example that my WordPress site is about how to groom your German shepherd. So “German Shepherd” “German Shepherd grooming” “tips and advice” – so let’s say for example, this is our keyword here. You want to make sure that it’s in your title, it’s in your description, “This Site is All About Helping You Learn How to Groom Your German Shepard.”

And it doesn’t necessarily have to be in the exact same order, and there you go “German Shepherd” “German Shepherd grooming tips” “grooming your German Shepherd” – obviously I would assume by now that you know which keywords that you want to rank on, and you just enter them here.

I’m going to leave these as they are. And this basically tells WordPress that whenever a search engine comes to your post or your page, whatever your post title, it’s going to appear; and whatever your post and page title will appear. Category title, archive title, tag title, search title, description format, 404 title, format, page format, and so forth.

Now you can also set it in such a way that, if you check this for example – this basically allows you to enable SEO for custom post types. And these are the custom post types, and that basically means that if I have this checked, and I create a post or page, I can actually customize this information up here. Otherwise if I don’t’, then it’s going to be fairly general. You can enter your Google+ profile here, your Google analytics ID here, if you’re not using a Google analytics plugin you can use Categories for your Meta Keywords if you want to do that. That way it’s going to take your category keywords and place them in your Meta Keywords, and it just gives you many, many different options, as you can see here.

I’m going to click on Update Options, and that’s it! So All-In-One SEO Plugin is very, very easy to use, and if you want to actually customize it for a post or page, make sure that that specific checkbox here “SEO for Custom Types” is checked. This way if you go into a page or a post, let’s say I’ll add a new page, you’ll notice that at the very bottom here it says “All-In-One SEO Pack” this enables me to customize this specific page. So I can customize the title, the description, the keywords, and so forth.

This way if, let’s say for example Google comes to this specific page, then they can find information about this specific page. And that’s it, that’s how to use the All-In-One SEO Pack, and from that point on, if you customize every one of these posts or pages, it’s going to actually help you better in terms of ranking.

Learn How To Create SEO Friendly XML Sitemaps In WordPress

How To Create Visitor Friendly Sitemaps In WordPress

How To Create Visitor Friendly Sitemaps In WordPress

 

How To Create Visitor Friendly Sitemaps In WordPress

So, in this specific video I’m going to show you how to create visitor friendly sitemaps for easy content organization. Ever wondered if you go to a big company’s website, and you notice that they have a link that says “Sitemap” and when you click that link, you’re able to see pages, subpages, and all these categories. And it’s just easy to see the site layout by looking at that one page? Well this is basically the same thing, and I’m going to show you how to do that.

Learn How To Create Visitor Friendly Sitemaps In WordPressSo basically in order for this to work, we’re going to need to have several posts and several pages.  If I click Add New Post, and I’m going to open these into brand new windows; and under Pages, I’m going to click on Add New Page. And currently, since I do not have any posts or pages, I am going to create a bunch of posts and pages. So I’m going to pause this video and create several posts and pages so that you can see how the sitemap works.

Okay so now I’ve created a bunch of posts and pages, and if I go to the live site and I refresh the page here, you’ll notice that we’ve got Home; About Us; Contact Us; Page 1; Page 2; Post 1, 2, and 3. So I just added these just now.

Now the bigger your site gets, the harder it is to find content. So we want to make sure that our visitors are able to find our content, and if I go back to the Dashboard here, and I go under Plugins, there’s a specific plugin that we’re going to be using called the Kwayy HTML Sitemap, and do a search on plugins, and this is the specific plugin that we’re going to be using. If we click on Install Now; click Okay; go through the process of installing this plugin, enter your FTP user name & password; click Activate plugin, and there we go! Now let’s customize the settings.

As you can see, it’s actually very, very simple, nothing too complex. It’s simply the post, the pages, and that just tells the plugin “how do you want to HTML sitemap to be developed?” do you want only posts? Or do you want only pages? In this example, we’re going to leave both of these checked because we want posts and pages. You can also exclude certain posts as well.

Now if you don’t know what the post number is, because it’s asking you to enter a page i.d. – I’m going to show you how to do that because especially if you’ve turned your permalinks on, and you go to the live site, you’ll notice that you can’t’ really see the number.

To figure out the number, it’s actually very simple. If I go under Posts and view all the posts, I’m going to open this in a brand new tab. And if you click on that post, at the very top here, you’re going to see the number “post = 125” this is the exact post i.d.

So let’s say for example I don’t want to include this in the sitemap. I figure out the number and I can simply enter the number here. In this case, we’re going to leave this blank, click on Save Changes, and that’s it.

Now there is one more step. One last step, and basically this specific plugin is going to give you a short code. So if you go over here to the right hand side here, you’re going to need this short code. Simply highlight this whole area, copy it, we’re going to hop on over to pages; click on Add New, and we’re going to call this “Sitemap.” In this area, basically type in this short code, click on Publish and we can actually Preview the changes. And as you can see, “Sitemap” you can see the posts, as well as the pages. Now it’s going to be easier for your visitors to navigate your site, especially once you have tons & tons of posts, and tons & tons of pages, and that’s it!

Learn How To Create Visitor Friendly Sitemaps In WordPress

WordPress RSS Part 2 Syndicating Your Feed

WordPress RSS Part 2 Syndicating Your Feed

 

WordPress RSS Part 2 Syndicating Your Feed

Hello and welcome to RSS Part 2, in this specific video I’m going to show you how to syndicate your RSS Feed using FeedBurner.

FeedBurner is now owned by google.com, so it’s very, very easy to use. All you’re going to need is to have a google account. So let’s go ahead and get started! Okay so first thing’s first, we’re going to need to have the Feed link, because we’re going to need this later. This is where my Feed is “yourdomain.com/Feed” and if you have not found it yet, you’ll need to find that because we’re going to syndicate that Feed.

Learn WordPress RSS Part 2 Syndicating Your FeedNow what you need to do is simply go to google FeedBurner, so type that in. you can go to google.com if you want to do that, it’s at feedburner.google.com. Simply login using your google information, and syndicating a Feed is actually very, very easy to do. All you need to do is simply enter the Feed right here, click on Next, give the Feed a name. So let’s say for example we’re going to call it WordPress Training, click on Next, and there we go!

So now we have Feed and other people can subscribe to your Feed. And if we go to the Feed, you can see the content. For example, post one, post two, post three; and we’ve got three posts at our site. And if you basically take this Feed here, and you can submit it to RSS syndicating websites that will syndicate your RSS Feed and also can help, because they can give you more back links to your site with RSS Feeds.

Now before I show you how to submit your RSS Feed to RSS submission sites, let’s go through this process. If we click on Next here, FeedBurner just basically gives you the ability to get more statistics. So you can select these if you want to, click on Next, and there we go!

Now let’s click on Analyze. The neat thing about Feedburner.com is it allows you to track the statistics as you can see here, simply from this Dashboard here. Now we don’t see the statistics right now, simply because it’s new and we haven’t actually gotten much traffic to it. If we click on Optimize, this basically gives you the ability to add some more features, make it look nicer and things like that. And publicizing your Feed basically allows you to get more exposure and more subscribers.

Now there are sites out there that allow you to just basically take your RSS Feed and submit it to them, called RSS Submission Sites, there are many, many out there. One in particular is called Feedage.com, and if you click on Submit Feed, you can simply enter your user name and password, and submit your Feed.

And from here on out basically all you need to do is start submitting your Feeds to RSS Feed Submission Sites. You can either do it yourself, or you can outsource this process. In fact, one of my favorite sites to go to is Fiverr.com, simply enter RSS Submission, pay somebody five bucks to do it for you, and it says here…click on Rating here. And we’re basically going to rate the top rated people at the top, and go from there. So it says here…social bookmarking, RSS Feeds. We’re looking primarily for something related to RSS Submission. I’m going to re-word this as “Submit RSS” okay it says, “I will add your site to…” okay I don’t want to do that. “RSS Submission…I will submit your RSS Feed to over a 175 sites and directories.” And whoever you use to Submit, make sure they have good ratings beforehand. “I will submit your RSS Feed…” okay, “I will do RSS Submission of your blog…” “Submitted to RSS…” okay so let’s look at these people here.

It says “I will submit your RSS Feed; three days; 99%; 1000 positive reviews” and just go through and look at the reviews, make sure that you do your due diligence before you buy from any of these people. And if all looks good, you can purchase, and it’s only $5.00, I mean it’s either that or you can do it yourself, and submit it one, by one, by one. But if you can find somebody who does a manual process, I’d rather have 20 high ranking, done manually, then somebody actually doing it automatically and doing like, a thousand. So if you ever see anybody who says, “Okay I’ll submit your Feed to a thousand sites” yeah they might do that. They might use a piece of software to do that, but I would recommend finding somebody who can do it manually. So that’s it! Remember Part 1 – get your Feed, Part 2 – use FeedBurner to burn it and get the Feed that basically you can have your subscribers subscribe to. And Step 3 – Submit your RSS Feed to as many RSS Submission Sites that you can to get more exposure.

Learn WordPress RSS Part 2 Syndicating Your Feed

WordPress RSS Part 1 Finding Your Feed

WordPress RSS Part 1 Finding Your Feed

 

WordPress RSS Part 1 Finding Your Feed

Hello and welcome to RSS Feeds Part 1, in this specific video I’m going to show you how to find your RSS Feed location in you WordPress site.

Learn WordPress RSS Part 1 Finding Your FeedNow you’re going to see a list of URL’s here, and let me explain what they mean. If you’ve installed any other version before Version 3.5, then you’ll need to basically follow these guidelines. And I’m going to go back to this in just a minute; however, if you have WordPress 3.5 or greater, you’ll notice that if you go to yourdomain.com/feed you will see the Feed automatically here. So this is the Feed that we need, however, going back over here, if you’re using a WordPress version before that, then pay close attention.

Now if you’ve installed permalinks, then you want to try these Feeds, like yourdomain.com/?Feed=RSS or =RSS2 or =RDF or =ADAM.

If you have not installed permalinks just yet, then you might want to take a look at these links. Feel free to pause this at any time so that you can test these out, and it really depends on your WordPress site. Some sites will reveal this, some sites will not. But what I found for the most part is that it will either be “yourdomain.com/Feed” “/RSS” or these top two here. I rarely ever see these bottom here, but it’s most likely these top here, and these top here.

But if it’s after Version 3.5 then it’s just simply “/Feed” – so try it out and find your RSS Feed, because in the next video I am going to show you how to syndicate your RSS Feed.

Learn WordPress RSS Part 1 Finding Your Feed

How To Use Authority Sites To Increase Your SEO

How To Use Authority Sites To Increase Your SEO

 

How To Use Authority Sites To Increase Your SEO

In this specific video I’m going to show you how to effectively use authority sites to increase your search engine optimization.

Now this video is going to be quick and fast, however, I want to show you a powerful method that can help you a lot. So let’s go ahead and get started. So basically the way this method works is you setup a WordPress site, you write some content, and within that content itself you basically link to a high authority site.

Learn How To Use Authority Sites To Increase Your SEOFor example Wikipedia or a bigger site than that, but in this case we’re going to be using Wikipedia. Now when Google comes to your site, basically what they’re looking for is good content, and “is it credible content?” now if you’re linking to an authority site, like Wikipedia, a news channel, or some sort of science or some sort of credible education, or big site – then they’re going to put a little more weight on your content. They’re going to see your content as “okay this is good content.” but also, “this content is linking to a credible source.” You don’t necessarily get a lot of links to choose from this, but you get a few pluses in Google’s mind because you’re pointing and referencing credible sources.

I mean if you think about it, when somebody writes a paper and you think about when you had to write papers in high school & college, you always had to reference specific sites whenever you were writing a paper. And you read their content, and you referenced them. So very, very similar idea. So what I want you to do is simply go to Google.com; that in this example, we’re going to be running a content piece on how WordPress is helpful and this and that. So it’s going to talk about WordPress. So what I would prefer to do normally, is I would type the keyword in, and then I would type in something like Wikipedia. And then I would go to this link, I’d open it in a brand new window, and then I would put something like “news.” Matchable’s a fairly high authority site; let’s try something like “MSN News” okay so I didn’t really find anything in the news channels that would actually support my case. So I’m going to stick with Wikipedia and Matchable.

Now once you have found at least one credible authority site source, it’s time to create a post or page. If we go back to our WordPress Dashboard, and let’s say for example we go to Posts. Click on Add New, and create a new post. So I went ahead and paused this video and created a post that says:                    “How to Create a Website with WordPress”

“In this article I’m going to show you how to create a website using WordPress in 4 easy steps.”

Step 1: Install the site.

Step 2: Install the theme.

Step 3: Tweak your theme.

Step 4: etc., etc.

“According to Wikipedia, WordPress was founded in…….”

 

And what you can do is highlight the WordPress and link it, and put a link to that site – the WordPress site that we just got here, and click on Open Link in New Window. That way if somebody clicks on it, they will stay on your site. Click on Add Link, and we could put another credible source. And it says:

“WordPress 3.5 has arrived…”

 

Now I’m putting this here, but you could put this anywhere you want. And I just wanted to show you this as an example where you’re basically writing your content, but you’re linking to a credible source. Because of a lot of people who take advantage of Google, and Google is looking for people that are taking advantage of them, so if they see that “oh wow, you’re linking to a credible source, you must be a legitimate piece of content, or a legitimate site.”

So we could say something like: “WordPress 3.5 has arrived, and according to National…”

And you could put a link here, and link that link here, and that’s it.

So the whole point of this is to understand that you find printable authority sites like Wikipedia, news sites, news channels, radio places, or places with credible authoritative sites, and just link to them. And yeah, you might get people to go to that site, but that’s obviously why you want to make sure that whatever site that you link to has information that actually supports whatever your content or article is. And that’s it, of course click on Publish, click on your categories, and you’re good to go.

Learn How To Use Authority Sites To Increase Your SEO

How To Help Website Visitors Find Content Thru Related Post

How To Help Website Visitors Find Content Thru Related Post

 

How To Help Website Visitors Find Content Thru Related Post

In this specific video, I’m going to show you how to use the Related Post Plugin to help visitors find related content.

Learn How To Help Website Visitors Find Content Thru Related PostSo what you need to do is login to your WordPress Dashboard, go under Plugins, click on Add New, and do a search for a specific Related Post Plugin called the Contextual Related Post. Click “Search Plugins” – we’re going to go ahead and install that plugin, and this is the plugin here. So we’re going to go through the installation process, so click on Install Now, click Okay, enter your FTP user name & password, click Proceed, and click on Activate.

The settings for the Related Post is going to be under Settings, Related Post – and here we go! I’m going to walk you step-by-step through the General Options so you can set everything up and then you’ll be good to go!

So under the General Options, this basically displays the related number of posts, so do you want a maximum of five? Or do you want a maximum of ten? Whatever number that you want. In this case, we’re going to leave it at six. Related posts should be newer than a certain amount of days. This is customizable as well, you can do it as it is now, or you can put 2000 days, whatever. If you want to make sure that the content is fresh, you can do something as 365 days, so it’s really up to you. But I think because – if your content is really good, and it’s not outdated, then I would not necessarily put a certain time limit. If your posts are related, let’s say for example, to the news and you want to keep everything up to date, then you can change that.

The Post Types just allow certain post types like posts, pages, and attachments. In this case, I’m going to leave it at post and page, it’s really up to you. And you can find related posts based on content as well as the title, or if you uncheck this, then it’ll find related posts only related to the titles. In this case, I’m going to leave it unchecked simply because the posts and the pages that I’m creating will not have any content for example. You can also list the post or page i.d.’s to exclude from the results, and the way you figure out the post or page i.d. is simply by going to a post. Say for example, Post, click on All Posts, and if you click that specific post or page, you’re going to see “post=___” a certain number. That right there is your post page i.d..

You can also exclude Categories from the results. So in this case, simply enter the category name, and that’s it. You can also set it where you can add related posts to post pages, homepage, feeds, category, and archives. And this just gives you the ability to show wherever the posts are going to appear. In this case, I’m going to put posts and pages, click Save Options and we’ll move to the second tab.

The second tab is the Output Options, basically, how it’s going to look. So you can change the title of a related post if you want to, or leave it as it is. When there are no posts, you can either put a blank output or display no related posts. Now while this is an option, I would recommend that you put a blank output. Simply because you don’t want people to think “oh this person doesn’t really have a lot of content” or you know, who knows what can go into the mind of somebody if they saw no related posts. To me it’s kind of like seeing the “this site is under construction” kind of post. So that’s just how I see it, so it’s really up to you whether you have a blank output or displaying a specific message. You can it display a different message if you want it to have that. You can also show the post excerpt in the list, if you check that it’s going to grab the excerpt and put it in the list. I’m a big believer in keeping it simple, I’m going to leave that unchecked, that way they can just see the titles and click on it if it captures their interest. That way they are not overwhelmed with too much information or too many keywords in that list. You can have the length of the excerpt, but if that’s unchecked it doesn’t really matter.

You can limit the post title length if you want to do that, I normally leave it as a hundred because I’d like to show the full title, but that’s just me. And then this option here basically opens the links in a new window, I’m going to leave it as is because I want people to stay within my site and not be distracted. You can add a no fall attribute to the links in the list, and you can exclude the display related posts on a specific post or pages. So use the same method that I showed you earlier, if you want to know the post or page i.d., simply click on the post or page and you’ll find the i.d. and enter that here.

And this stuff is just for lists unordered lists, and things like that. I’m going to leave it as it is. These are Post Thumbnail Options, basically you can set it where each of those related posts are going to have some sort of thumbnail next to every one of those. Now it depends on your audience and who you are, if they are very, very graphics oriented, that might appeal to them, but for the most case, I’m going to leave it “do not display thumbnails.” You can customize your thumbnails, the width, the height, you can use TimThumb, you might check on that. You can enter the quantity of the thumbnails, because if you can have too many of the images, it can actually slow down your site. So you can enter the quantity here.

We have the Post Thumbnail MetaField which enables you to customize that within your post, and you got other information about thumbnails. Click “Save Options” when you’re done, and Feed Options are basically related to your WordPress Feed. So you can customize these Feed Options if you want to do that. Display a certain amount, thumbnails, if you want to use thumbnails, and we’re not going to leave that blank, we’re going to leave that as it is.

Custom Styles, this is for advanced users. If you know how to tweak your CSS Cascade Styling Sheets, in this case we’re going to leave it as is, and we’re good to go. Now I want to show you the Related Post Plugin in action. If I go to the site here, I’ve added a bunch of posts and pages, and if I refresh the page, and let’s say for example that I am going to click on a specific post. And remember I have it set where if the title is similar, it’s going to show the related post, so I’ve got three posts (Posts 1, 2, and 3) and if I click on any of these, it should post and show the Post 1 & 2. So we got Post 1 & 2, if I go back here and I click on Post 2, it should display Post 1 & 3, and 1 & 3 so there we go!

And if I click on Pages, we only have Page 1 & 2, it shows Page 2. Page 2 should display, and Page 1, and we can see that it works. That way when somebody actually comes to your site, they really are interested in the content and they love it, and they want to know more. They’re going to see the related posts, and they’re probably going to click on that, and find out more information. So that’s a great way to get people to stick on your site, to interact with your site and decrease your bounce rates, and increase the stay rates. This really helps, especially with Google trying to rank your sites, and trying to figure out – is your site a site that people actually go to and stay on.

Learn How To Help Website Visitors Find Content Thru Related Post

How To Cloak Ugly Long Affiliate Links In WordPress

How To Cloak Ugly Long Affiliate Links In WordPress

 

How To Cloak Ugly Long Affiliate Links In WordPress

In this specific video I’m going to show you how to turn long or very ugly, long affiliate links, into short and pretty links.

Learn How To Cloak Ugly Long Affiliate Links In WordPressNow you may be thinking, why in the world would I want to do this? Well I mean think about it, let’s say you go to Google and you find a site, and it’s very, very long. If you’re going to copy and paste that into your WordPress site and somebody clicks on that, and maybe it ends up not really working, then you have a problem on your hands. Or if they click on it, and it just looks really, really unprofessional, then you want to make sure that it looks professional. So that’s what we’re going to do today in this specific video.

What I want you to do now is simply head on over to WordPress, and you’re going to look for a specific plugin. So go under Plugins; click on Add New; and do a search for “Pretty Links”; click Search Plugins; and it’s the Lite Version, Pretty Links Lite. This is the free version, it’s basic, and this is really all we need. So click on Install Now; click on Okay; enter your FTP user name & password; click on Proceed; click Activate Plugin, and there we go.

Now I’m going to walk you through the process of using Pretty Links. So simply click this here; and we can click on Add a Pretty Links, and here we go. This is very, very easy to use. Now the first thing you’ll need to do is to have a URL; either an affiliate URL or a very long URL, or just something that you want to cloak so that you can make it look professional.

Let me hop on over to googl.com and let me find a very long link. So let me give you an example here. Let’s say we have a site about panda bears. So I’m going to type in “panda bear” we’re going to click on Images, and I’m going to pick a panda bear. Okay so maybe we’ll just pick this bear, so View Original Image – I don’t recommend that you take an image off somebody’s website and put it onto your own website, because that would violate copyright laws, and this and that. But this is a great example so I’m going to copy this and if we enter the target URL here, we can instead, enter in “InternetProfitsUniversity.com/PandaBearChillin” – so we’ve got the target URL; your PrettyLink; your title. Now your title should be something related to your keyword. And then under Options we have Groups. You can Add a Group, in this case we’re going to leave it as it is. For SEO Options you can have a Nofollow this Link, we’re going to leave that blank. Parameter Forwarding, you do not need to check this, this is for advanced users. And it says Track Hits on this Link, and that would be great if we can see how many people are going to this specific PrettyLink. So when we click on Create, we have now created a PrettyLink. So now instead of that really long URL, as you can see here if we go to yourdomain.com/panda, it goes straight to this specific site.

Now this is great, especially if you’re promoting an affiliate product and you have this really, really long URL. Or you’re referring to a site, and it has this really, really long URL; instead of doing that, you can simply cloak it, track the hits, and make it look professional. So that’s how to shorten a very long link, and keep it on your website. And that’s it!

Learn How To Cloak Ugly Long Affiliate Links In WordPress

How To Create LSI Friendly Categories In WordPress

How To Create LSI Friendly Categories In WordPress

 

How To Create LSI Friendly Categories In WordPress

In this specific video, I’m going to show you how to create search engine friendly categories with LSI keywords.

Learn How To Create LSI Friendly Categories In WordPressNow if you don’t know you don’t know what LSI keywords are, LSI is just a fancy way of saying keywords that relate to each other. And when Google comes to your site, and let’s say for example that the keyword was “dog training” Google’s going to look for keywords that are related to dog training, like puppies, grooming, training 101, you know, stuff that relates to grooming and stuff like that. And I’ll show you in just a minute what I mean.

Now a lot of people use LSI in relation to creating good keyword related content, but you can use this strategy as well, all over your site. And especially the Categories because when Google comes to your site, they’ll look for content, but they’ll also look at how your categories, your other pieces of your site content relate to one another. So let’s go ahead and do that!

Now before I login to my WordPress Dashboard, if you go to Google.com as you can see here, do a search for LSI keywords.com and it’s “latent semantic indexing” it’s a fancy term for related keywords. Now I love to use this tool simply because you can type the keyword here, let’s say dog training, and click Submit. Now what LSI keywords is going to do is it’s going to do some research, and this tool is free, so you don’t have to pay any money.

So you’re going to see some keywords on the left side, the middle, and the right side. These are single related keywords, two word phrases, and three word phrases. Now think about it, if Google comes to your site and your site is about dog training, they’re going to look for keywords like “dog obedience” “puppy training” “training videos” “technique’s dog” “dog house breaking.” What I primarily look at is the top three to five on each level. And this gives us an idea of possible categories that we can use. For example, dog training tips. I’m going to open up WordPad here so I can keep a record of the category keywords.

So we’ve got “dog training tips,” “dog obedience training,” and move over here to look at the two word phrases. We’ve got “dog training,” “obedience training,” let’s see “techniques’ training videos,” let’s see, “training techniques.” And as you copy down this, you want to have – okay what kind of content do I have right now? Or – if I don’t have the content now, how can I create the content quickly and easy? And another thing I want to mention is when you create your content, use the same method. Use the same method all throughout your site; because when Google comes to your site, they’re going to look at the content, they’re going to look at your tags, your keywords, your category keywords, and your title and everything. If everything surrounds this LSI system, you’re going to get better rankings on Google.

Okay so we’ve got “house training,” we’ve got “puppy training, “ we’ve got “potty training,” let’s see we’ve got “dog videos,” “obedience,” similar, okay so this can be good to go. Once you’re done with this and you have a certain amount of categories, we can move back to the WordPress Dashboard here and create our categories.

Now to create the categories, you will have to under Posts and click on Categories. Here you can simply enter the Add New Category area. So for example, we’re going to type in “dog training tips” I’m going to copy this over, the slug is basically a search engine or url friendly, so what you can do is just to put hyphens between the spaces. So “dog training tips,” put hyphens in here.

Now if your category has, let’s say, a parent category you can actually do this – so “dog training tips” might be a general parent category to let’s say for example, “training videos.” So if I create this category, click on Add New Category, and I create a category called “training videos” actually this doesn’t have that, the slug has the hyphen between it, “training videos.” I can choose the parent category to be “dog training tips.” Click on Add New Category, and as you can see, this is the actual sub-category of the parent category here. And we can go through here “training techniques,” “puppy training,” “house training,” and so forth.

So dog training tips, I could say “puppy training,” and I’m going to put that under this category because when Google comes to your site, they’re going to look at, okay dog training tips. And they’re going to see a sub-category, puppy training, training videos; you could even do puppy training videos, and put the slug here. And put that under puppy training, and as you can see, you’ve got a category, a sub-category, and sub-category of the sub-category. And that’s it! That’s how to create LSI search engine friendly keywords related categories. And whenever you put your content underneath, if it’s puppy training videos you can do the same thing. So if you’re going to put content under here, simply highlight the category, go back to LSIkeywords.com, and get a list of keywords. And if you write your content around that LSI keywords you can get really, really good rankings because Google will see your site as a very closely related site. And that’s it!

Learn How To Create LSI Friendly Categories In WordPress